“Creativity is inventing, experimenting, growing, taking risks, breaking rules and having fun.” - Mary Lou Cook, Founder, Santa Fe Treasures

Kristen Foodim

Creative Services Director

When Kristen’s greyhound bus pulled into Penn Station 15 years ago, she had one suitcase and one dream: to work in publishing.  Because she’s talented, reliable, spunky and savvy, she landed her first job at Time Inc. and stayed there for 13 years.  Fueled by a blameless addiction to Dunkin Donuts coffee (we found coffee grounds in her purse once), Kristen has worked with some of the most respected media brands out there, including Real Simple magazine where she was Executive Creative Services Director for 7 years, managing the brand image across all touch points assuring a consistent voice and tone for all print, television and online communications plus special issues, emails, consumer events, partnerships, products, books and research. Prior to Real Simple she was the Marketing Brand Strategist for CNN Interactive where she managed advertiser accounts to optimize delivery of campaigns.  Lucky for us, Kristen is currently a freelancer who makes us, and our many clients, very happy.